TotoWolff

Toto Wolff is Team Principal & CEO of the Mercedes-AMG PETRONAS F1 Team. He is the managing partner of the team alongside wider responsibilities as Head of Mercedes-Benz Motorsport. 

From humble surroundings in Vienna, Austria, Toto’s first taste of motorsport came when at 17, whilst watching a friend race at the Nürburgring. A short racing career of his own followed, competing in Austrian Formula Ford and scoring a class win at the 1994 Nürburgring 24 Hours. 

Toto called time on his racing career just three years later, transferred his competitive ambitions to the business and investment world. After studying at the Vienna University of Economics and Business, Toto founded his own investment company, Marchfifteen, in 1998, followed by Marchsixteen in 2004. 

Initially focusing on internet and technology companies in the ‘tech boom’ era of the 90s, the business developed strategic investments in medium-size industrial companies and listed companies. 

One of these investments included the initial public offering of HWA AG - the company responsible for developing and racing Mercedes-Benz cars for the DTM (German Touring Car Championship), as well as Mercedes-Benz’s successful Formula 3 engine programme. Toto divested his stake in HWA AG in 2015. 

In 2002, Toto started a new venture, co-owning a racing driver management company alongside two-time Formula One World Champion Mika Häkkinen. The same year, Toto returned to racing, winning once on the way to sixth in the FIA GT World Championship. Further success followed in 2006, when Toto claimed top overall honours at the 24 Hours of Bahrain. 

In November 2009, Toto merged his passion for racing and investment by investing in the Williams F1 Team. By July 2012, Toto was Executive Director of the team, playing a key leadership role as Williams scored its first win in eight years at the Spanish Grand Prix that season. 

Less than a year later, after being asked to analyse their Formula One performance by the Daimler AG Board, Toto was appointed Managing Partner of the Mercedes F1 Team and acquired a 30% stake in the Brackley-based team alongside co-shareholder Niki Lauda. At the same time, he assumed the role of Head of Mercedes-Benz Motorsport, with overall responsibility for the company’s works motorsport programmes.  

At the end of the 2020 F1 season, it was announced that Toto had increased his stake in the team, with Toto, INEOS and Daimler AG all holding one-third equal shareholding. Under the new structure, it was confirmed Toto will remain in his role as Team Principal and CEO for a further three years. 

An entrepreneur, an investor and a racer, motorsport runs in Toto Wolff’s blood. Under his leadership, the Mercedes-AMG PETRONAS F1 Team has clinched eight consecutive Formula One Constructors’ Championships (2014-2021) and seven consecutive Drivers’ Championships (2014-2020).